Adobe MAX 2024: 4 things you need to know about the world’s largest design and creativity event
Last week, one of the world’s largest events in design and creativity took place: Adobe MAX 2024. This event lasted for 3 days and, in this edition, for the first time, it was held in the vibrant city of Miami, renowned for its art and inspiration. Adobe MAX took place at the iconic Miami Convention […]
The 4 essential strategies for innovating in business
In a world where business innovation is key to the survival of any company, identifying the right strategy for your business can be quite a challenge. Many times, business leaders find themselves looking for methods to stay competitive, but they find themselves overwhelmed by the sheer number of options available. Therefore, in this article, we […]
Design for Innovation
Design and innovation are two closely related worlds. When we design, we aim to create change. It could be creating something new or improving something that already exists… but you don’t design if there is no desire to change, even if it’s something small. The same can be said about innovation. There is no innovation […]
Strategic questions for innovation: the key to success in digital transformation
In the era of artificial intelligence and digital transformation, the art of formulating strategic questions has become an essential skill for innovation leaders. This focus on the ground boosts creativity, which also catalyzes the development of disruptive products and services that significantly improve customer experience. Based on the insights “The Art of Asking Smarter Questions” […]
Business training: empower your team for the future of work
In a constantly evolving world of work, business training has become a fundamental pillar for organizational success. As industries transform through technological innovation, changes in markets and new customer demands, companies must adapt quickly. This requires on the ground the implementation of new tools and processes, as well as the continuous development of the skills […]
The Design Accelerator: Driving The Development Of Innovative Products
In today’s competitive business world, innovation is the key to success. An innovation accelerator has become an indispensable tool for companies seeking to not only stay relevant, but to lead their industries. Discover how this space can transform your ideas into successful products. What is The Design Accelerator And How Can It Revolutionize Your Business? […]
Why should innovators think like scientists?
Have you ever wondered why some companies achieve overwhelming success while others fall by the wayside? The key could lie in the application of the scientific method in innovation. A recent study by Bocconi University revealed a surprising finding: startups that adopted the scientific method in their innovation process achieved significantly higher financial results.What does […]
The 4 essential questions to validate your innovation
Photo of Zach Lucero on Unsplash Early validation of new solutions with customers is a crucial step to reduce uncertainty and maximize the chances of success. In a business environment where time is a limited resource, being agile in this process can make the difference between success and failure. What is business idea validation? Business […]
Is Double Diamond obsolete?
For years, methodologies such as Design Thinking, the Lean Startup method, or the Design Council’s Double Diamond Model have been the compass that has guided designers and companies through the process of creating products and services. However, the emergence of Artificial Intelligence (AI) has opened up a range of unimaginable possibilities, challenging us to rethink […]