Strategic questions for innovation: the key to success in digital transformation

In the era of artificial intelligence and digital transformation, the art of formulating strategic questions has become an essential skill for innovation leaders. This focus on the ground boosts creativity, which also catalyzes the development of disruptive products and services that significantly improve customer experience. Based on the insights “The Art of Asking Smarter Questions” […]

The 4 essential questions to validate your innovation

Photo of Zach Lucero on Unsplash Early validation of new solutions with customers is a crucial step to reduce uncertainty and maximize the chances of success. In a business environment where time is a limited resource, being agile in this process can make the difference between success and failure. What is business idea validation? Business […]