Discover The True potential Of Retail Design

In this article, we will explore in depth the meaning of retail design and the key aspects of designing a successful store. After reading, you will have greater clarity on: What is Retail Design? Retail design is a specialty of industrial design focused on the creation of spaces for the sale of products such as […]

Strategic questions for innovation: the key to success in digital transformation

In the era of artificial intelligence and digital transformation, the art of formulating strategic questions has become an essential skill for innovation leaders. This focus on the ground boosts creativity, which also catalyzes the development of disruptive products and services that significantly improve customer experience. Based on the insights “The Art of Asking Smarter Questions” […]

Innovative strategies to enhance the point of sale

Looking to maximize the performance of your retail spaces? Discover how experience design can transform the way your customers interact with your brand. In this article, we present effective and easy-to-implement strategies that will boost your sales and customer satisfaction. The power of design in commercial spaces Before we dive into strategies, it’s crucial to […]

The most important spaces that a modern office should have

The Evolution of the Workspace In the post-pandemic era, people are more conscious of when and why they go to the modern office. It is no longer just a place to work, but a space where people seek a positive experience that enables them to meet their goals of collaboration, socialization, or learning. Offices must […]

How to design a memorable space for your brand

Did you know that brands waste more than 70% of the potential for recall that their points of sale have? The explanation can be found in Edgar Dale’s Cone of Learning, which indicates that people only remember 30% of what they see. Although we may think that designing a point of sale is simply about […]